Free course · Digital Business
E-Commerce Starter
A free introduction to selling online: choosing an approach, setting up products, taking digital payments, coordinating delivery and using catalogue tools such as WhatsApp Business.
Free · self-study · no certificate
About 5 hours
2 modules · 5 lessons
What you will be able to do
- Choose an online selling approach that fits the business
- Write clear product listings and payment policies
- Plan a reliable delivery workflow
Who it's for
- Sellers and shop owners moving online
- Beginners planning an online business
Before you start
A smartphone.
Module 1 · about 120 minutes
Setting Up to Sell
E-commerce models, store setup and digital payments.
- Choose a model
- Write listings and payment policies
Module 2 · about 80 minutes
Fulfilling Orders
Delivery, marketing and catalogue tools.
- Plan delivery
- Set up a catalogue
Further learning
- Shopify Help Center — Official guides to products, payments, shipping, orders, marketing and reports.
- WhatsApp Business app features — Catalogue, cart, quick replies, labels and away messages for small businesses.
- Start and Improve Your Business (ILO) — Entrepreneurship training for running the business behind the online shop.
Continue with a full program
- E-Commerce & Online Business — Set up online stores, handle digital payments, and manage product delivery coordination.
- Digital Marketing & Social Media Management — Plan, create, run and measure digital marketing — social media content, short video, SEO, paid ads, WhatsApp and email — for real local businesses and organisations.
- Entrepreneurship & Digital Business — Learn to start, manage, and grow a digital business with modern tools and strategies.
Want the full E-Commerce & Online Business program?
This free course is an introduction. The full program is taught live by an instructor, with practical assignments, assessments, projects and a certificate.
See the E-Commerce & Online Business program