Intermediate level · Module 6: Analytics Strategy, Ethics and Capstone · Lesson 3 of 3
Capstone Decision Analysis
Bring together drivers, segments, scenarios and tests to support a real decision.
In this lesson you will
- Complete an end-to-end decision analysis
- Present a recommendation and defend it
Key concepts
decision briefevidence and judgementriskspresentation
The lesson
The capstone uses the whole level: state the decision and criteria, analyse drivers and segments, build scenarios, plan a test or monitoring indicators, and recommend.
Separate what the evidence shows from your judgement, and list the main risks with how to watch for them.
Present to a panel as you would to a board: headline first, then the evidence, then risks and next steps.
Step by step
- Write the decision brief.
- Complete the analysis.
- Draft the recommendation paper.
- Present and answer questions.
Practice activity
Complete and present the Decision Analysis level project.
Expected result: A complete, defensible decision analysis presented confidently.
Check your understanding
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What should a decision brief state first?
Show answer
The decision question, options and criteria.
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Why separate evidence from judgement?
Show answer
So decision-makers know what is proven and what is opinion.
Taught live by an instructor — online or in person. Free course lessons are for self-study and do not lead to a certificate — see registration options.